The Secretary-General of the World Tourism Organization (UNWTO) today addressed the European Parliament in the context of several high-level meetings aimed at placing tourism high on European Union’s agenda. Europe is the world’s most visited regions and home to international tourism leaders such as France, Spain or Italy, as well as leading outbound markets, like Germany.

The Secretary-General of the World Tourism Organization (UNWTO) paid a high-level visit to Greece to meet with the Prime Minister and Minister of Tourism and offer the United Nations’ specialized agency’s support as the country works to grow and diversify its tourism sector.

The role of tourism in the new European Green Deal was highlighted at the FITUR trade fair. On the back of the recent launch of the Green Deal, the World Tourism Organization (UNWTO) invited Ministers of Tourism from across Europe and representatives from the European Parliament and the European Travel Commission (ETC) to Madrid for a high-level conversation on the vital role the tourism sector will play if the ambitious sustainability goals are to be met.

The international tourism community, led by the World Tourism Organization (UNWTO), has shown their solidarity with Albania as the country works to recover from the November 2019 earthquake.