In 2011, UNWTO formulated a Private Sector Commitment to the Global Code of Ethics for Tourism, for the signature of private enterprises worldwide. In signing the commitment, companies pledge to uphold, promote and implement the values of responsible and sustainable tourism development championed by the Code. They further undertake to report on their implementation of the Code's principles in their corporate governance to the World Committee on Tourism Ethics.
A special focus on social, cultural and economic matters is one of the main objectives of the Commitment, which draws particular attention to issues such as human rights, social inclusion, gender equality, accessibility, and the protection of vulnerable groups and host communities.
Signatories are required to report on the implementation of the Code’s principles in their corporate governance at least once every two years. For requesting the corresponding reporting questionnaire, kindly contact ecsr@unwto.org.
Union of Bulgarian Tourist Guides
Date signed: 29 May 2014, Sofia, Bulgaria
Event: Official visit of the Secretary-General to Bulgaria
Signed by: Ms. Lyuboslava Terzieva-Boyanina
Photo of the signing: please click here
Website: www.bulguide.bg
Union of Incoming Tour Operators of Armenia – UITO
Date signed: 19 October September 2012, Yerevan, Armenia
Event: International Conference on Universal Values and Cultural Diversity in the 21st Century
Signed by: Dr. Aleksan Zakyan, Director
Photo of the signing: Please click here
Website: http://www.touroperator.am
Union of Investors in Tourism - SUSPENDED
Date signed: 29 May 2014, Sofia, Bulgaria
Event: Official visit of the Secretary-General to Bulgaria
Signed by: Ms. Sonia Koltuklieva
Photo of the signing: please click here
Unique Adventures
Date signed: 13 May 2013, San Jose, Costa Rica
Event: 55th Meeting of the UNWTO Commission for the Americas
Signed by: Ms. Maricruz Pereira Ugalde, President
Photo of the signing: please click here
Website: http://www.uniquecr.com/
Varna Chamber of Tourism - SUSPENDED
Date signed: 29 May 2014, Sofia, Bulgaria
Event: Official visit of the Secretary-General to Bulgaria
Signed by: Mr. Zhelyo Ivanov Dushev, Chairman
Photo of the signing: please click here
Website: www.vct-bg.org
Viajes AGT
Date signed: 21 January 2019
Event: FITUR International Tourism Fair
Signed by: Mr. José Augusto Castro Rodriguez, Director General
Photo of the signing: please click here
Website: Viajesagt.com
Viajes El Corte Inglés
Date signed: 2 February 2017, Madrid, Spain
Event: Signing Ceremony at UNWTO headquarters
Signed by: Juan Luis Vassallo Saavedra, Legal Director
Photo of the signing: Please click here
Website: Viajes El Corte Inglés
Associação Rota Vicentina (Vicentin Route Association)
Date signed: 2 December 2013, Estoril, Portugal
Event: 3rd UNWTO International Conference on Tourism and the Media
Signed by: President, Marta Cabral
Photo of the signing: please click here
Website: Associação Rota Vicentina (Vicentin Route Association)
Viction (Inner Mongolia) Cashmere Group - SUSPENDED
Date signed: 1 August 2013, Dunhuang, P.R.China
Event: 6th UNWTO International Meeting on Silk Road Tourism
Signed by: Mr. HAO Xukuan, Chairman
Photo of the signing: Please click here
Website: http://www.victioncashmere.com
VIRKE - Enterprise Federation of Norway
Date signed: 7 November 2013, Spain.
Event: 1st Summit of Presidents of Travel Agencies Associations
Signed by: Mr Rolf Forsdahl, Chairman
Photo of the signing:please click here
Website: VIRKE - Enterprise Federation of Norway
Visita - Swedish Hospitality Industry
Date signed: 16 March 2016, Sweden
Event: Sweden's Hospitality Industry Congress
Signed by: Maud Olofsson, President and Eva Östling, CEO
Photo of the signing: please click here
Website: Visita - Swedish Hospitality Industry
W Hotel - Doha - SUSPENDED
Date signed: 24 February 2014
Event: Signing of Cooperation Agreement between UNWTO and Qatar Tourism Authority
Signed by: Mr. Safak Guvenc
Photo of the signing ceremony: Please click here
Website: W Hotel - Doha
Wahoo Bay Beach
Date signed: 20 May 2015
Event: 58th meeting of the UNWTO Regional Commission for the Americas
Signed by: Ms. Geneviève Lemke, General Manager
Photo of the signing: please click here
Website: www.wahoobaybeach.com
Wapa di Ume, Ubud
Date signed: 1 October 2013, Bali, Indonesia
Event: APEC High Level Policy Dialogue On Travel Facilitation
Signed by: Mr. I Wayan Pasek
Photo of the signing: please click here
Website: http://www.wapadiume.com/
Westin Golf Resort & Spa Playa Conchal
Date signed: 13 May 2013, San Jose, Costa Rica
Event: 55th Meeting of the UNWTO Commission for the Americas
Signed by: Ms. Gabriela Meza Fonseca, Communities and Environment Manager
Photo of the signing: please click here
Website: http://www.westinplayaconchal.com/
Windrose Finest Travel - SUSPENDED
Date signed: 17 November 2012, Budva, Montenegro
Event: DRV Annual Convention 2012
Signed by: Ms. Wybcke Meier, Director
Website: http://www.windrose.de
World Air-Sea Service Co., Ltd.
Date signed: 25 September 2014
Event: JATA Tourism Expo Japan 2014 at Japan Travel Week
Signed by: Mr. Jungo Kikuma, Chairman & CEO
Photo of the signing: please click here
Website: www.wastours.jp
Wyndham Grand Regency - Doha
Date signed: 24 February 2014
Event: Signing of Cooperation Agreement between UNWTO and Qatar Tourism Authority
Signed by: Mr. Tarek Shehata
Photo of the signing ceremony: Please click here
Website: Wyndham Grand Regency - Doha
Yunnan Mekong River Group (P.R.China)
Date signed: 1 August 2013, Dunhuang, P.R.China
Event: 6th UNWTO International Meeting on Silk Road Tourism
Signed by: Mr. Yu Jinfang, Chairman of the Board
Photo of the signing: Please click here
Website: http://www.mekong.cn/
YUTA - National Association of Travel Agencies of Serbia
Zavod Šouhostel
Date signed: 6 September 2016, Slovenia
Event: Bled Strategic Forum
Signed by: Dr. Tomaž Juvan, Director
Photo of the signing:please click here
Website: http://www.hostelcelica.com/
Zvartnots Armenia International Airports - SUSPENDED
Date signed: 19 October September 2012, Yerevan, Armenia
Event: International Conference on Universal Values and Cultural Diversity in the 21st Century
Signed by: Mr. Andranik Shkhyan, Deputy General Manager
Photo of the signing: Please click here
Website: http://www.aia-zvartnots.aero