SAN MARINO

San Marino Matching Priorities

Tourism Data and Matching Priorities - San Marino

Investments

(Match: one of the key issues stated in the RDEU Survey is the need of new foreign tourism investments in hospitality and related tourism sectors)

  • The Republic of San Marino will host the 2nd European Conference on Accessible Tourism, organised together with UNWTO, on 16-17 November 2023.
  • Organization of Global Tourism Investment Forum, aiming at assisting Member States in attracting investments and fostering entrepreneurship.
  • Explore the possibility to provide support through the IDT programme, and the organization of investment forum with the support of UNWTO in San Marino.
  • UNWTO & fDi intelligence from the Financial Times - UNWTO Members can have a limited access to world-class digital investment platforms at no cost

Enhance of key tourism segments

(Match:Another key issue stated in the survey by the San Marino Tourism officials is the need of creation of new tourism products and segments)

  • Segments of interest: Support San Marino in the enhancement of its tourism segments of interest through capacity building activities and exchange of best practices with other destinations. 
  • Support the promotion of San Marino through the organization of a Google Masterclass on improving the promotion of destinations through Google & use of Google analytics
  • Provide support and technical assistance if requested in the development of separate types of tourism (for example, accessibility, gastronomic, sport and etc.).

International tourism

Arrivals per region

Main Source Markets:

FIRST
ITALY
 
SECOND
GERMANY
 
THIRD
NETHERLANDS
 
FOURTH
UNITED STATES OF AMERICA
FIFTH
UNITED KINGDOM

#166

International Tourism arrivals

#-

International Tourism Receipts

Average length of stay is: 1.7 nights

San Marino Data

  1. Population - 33,860
  2. UNESCO Site - San Marino Historic Centre And Mount Titano 
  3. Most Visited Sites:
    1. Basilica di San Marino
    2. Three Fortresses
    3. Palazzo Pubblico
    4. Museo di Stato
    5. Mount Titano

Source: oneplanetnetwork.org

$1.6(BN)

Gross  Domestic Product

#7.7

Unemployment Rate

10 year average annual growth of tourist arrivals