UNWTO Symposium on “The Potential Outbound Chinese Market for Latin American Destinations” at World Travel Market Latin America 2016
This Symposium will aim to highlight and understand the possibilities, economic challenges and lessons learnt regarding the introduction of the outbound Chinese market in the Latin American destinations. Discussions will touch upon a number of subjects including the economic situation of the region, travel facilitation, public-private partnerships and the joint promotion in Latin American markets.
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