Rijeka Cherry
Botel Marina
For years, the Rijeka Tourist Board has been rewarding tourist workers in order to acknowledge their hard work providing services and encourage new investments in the tourism sector. The award ceremonies have been held as part of the I Love Rijeka campaign and over the past 19 years this initially modest event has flourished into a grand-scale project that has been embraced by the local community, as evidenced by the number of engaged participants that has been growing with each year.
In 2023, the Rijeka Tourist Board initiated the rebranding of the I Love Rijeka campaign by renaming it – Rijeka Cherry. In collaboration with Mala Galerija Bruketa, the oldest and most famous gallery in the city, we conceived a new visual identity that includes unique posters, inspired by the sweet cherry, which will adorn the shelves of the award-winning tourism workers.
The award ceremony was accompanied by a special programme at the Boatel Marina as part of the upcoming World Tourism Day celebrations.
