GREEK TOURISM CONFEDERATION

Country: Greece

Website: http://www.sete.gr

SETE (www.sete.gr) is the Confederation of Greek Tourism. It is a non-governmental, non-profit organization founded in 1991, elevated to Social Partner status, by the Greek Government, in 2013.

SETE today is an umbrella organization that embraces tourism enterprises, as well as 14 Union non-governmental agencies that run the entire tourism value chain (car rental, bus rentals, sailing, marinas, MICE etc.).

Since 2013 SETE has established the Institute of SETE (INSETE), an Institute aiming to improve services through tourism data analysis and provision of intelligence reports, and Marketing Greece, a marketing company, that promotes experience brands in Greece through www.discovergreece.com.