III BOOT CAMP SURFEA DTI BENIDORM
Benidorm, Alicante, Spain | LA TIENDA DE INTELIGENCIA TURÍSTICA PHYGITAL
A Boot Camp is an innovative collaborative participation methodology that brings together public, private, academic, and social actors with the aim of fostering creativity, teamwork, challenge identification, and mobilization towards action by a Smart Tourism Destination (DTI) managing entity. These gatherings are designed to apply all the advances and developments related to the DTI Model within the territory, based on its five fundamental pillars: governance, innovation, technology, sustainability, and accessibility.
Boot Camps allow tourism destinations to address the challenges posed by Spain's Ministry of Industry, Trade, and Tourism, such as the creation of a data-sharing space, 360-degree visibility, social sustainability, standardization, and funding through Next Generation EU funds. For a smart tourism destination to effectively implement the management model promoted by the public administration, it is essential to adapt to these challenges.
Faced with the growing need for training municipal tourism technicians and professionals involved in implementing these challenges within the territory, Boot Camps emerge as an effective response. In these spaces, conclusions are drawn and new lines of action are outlined through debate and collaboration among the various involved agents, generating concrete solutions for key tourism topics.
In short, Boot Camps are an essential tool for driving development and innovation in smart tourism destinations, facilitating alignment with national and European objectives in tourism and sustainability.
On September 23, 2024, Benidorm will hold its third Boot Camp "Surfea DTI", organized by Inteligencia Turística SL and the Benidorm Council, a key event aimed at fostering innovation and sustainability in smart tourism destinations. This gathering brings together experts, managers, and representatives from the sector to share knowledge and develop strategies that can be applied in the territory.
The program is as follows:
9:00 AM: Reception and registration at the Municipal Building Torrejó, Plaza Canalejas, 1.
9:30 AM: Welcome speech by the City Council of Benidorm, with participation from Antonio Pérez Pérez, Mayor of Benidorm.
9:45 AM: Opening presentation by Dr. Fernando Molina, addressing the Regenerative and Circular Tourism Intelligence System.
10:00 AM - 11:00 AM: Roundtable on Regenerative and Circular Tourism, featuring Mónica Gómez (Councillor for Beaches and Environment), Aida Marín (Quality Manager at Hosbec), Leire Bilbao (Manager of Visit Benidorm), and Isabel María Torres (Tourism Professor at the European University).
11:30 AM: Guided visit to Benidorm's Smart Office, with insights from Celia Romero, CEO of Inteligencia Turística and Head of the Smart Office.
12:45 PM: Visit to Dinapsis, with María Tuesta, Manager of the institution.
3:00 PM: Welcome at Invattur (Paseo Tolls, 2), with Olivia Estrella, Director of Innovation at Invattur.
3:20 PM: Session focused on the Tourism Intelligence System and Artificial Intelligence. Participants include Sergio Pascual Serral (Commercial Manager at iUrban), Dr. Antonio Jara (CSO at Libellium), Natalia Andreu (Operations Director at Inteligencia Turística), and Vicente Pons (PhD in Law and Social Sciences and Economist).
5:00 PM: Closing remarks by Aida García, Councillor for Innovation of the Benidorm City Council.
This event aims to generate innovative solutions to the challenges of tourism in the city, promoting sustainability and the use of smart technologies.
