The COVID-19 pandemic has had a massive social and economic impact. Both developed and developing economies have been hit. And marginalized groups and the most vulnerable have been hit hardest of all. The restart of tourism will help kickstart recovery and growth. It is essential that the benefits this will bring are enjoyed widely and fairly.
UNWTO has therefore designated World Tourism Day 2021 as a day to focus on Tourism for Inclusive Growth. This is an opportunity to look beyond tourism statistics and acknowledge that, behind every number, there is a person. UNWTO invites its Member States, as well as non-members, sister UN agencies, businesses and individuals to celebrate tourism’s unique ability to ensure that nobody is left behind as the world begins to open up again and look to the future.
World Tourism Day, celebrated each year on 27 September, is the global observance day fostering awareness of tourism’s social, cultural, political and economic value and the contribution that the sector can make towards reaching the Sustainable Development Goals.
Technical Note
Official Messages
The human desire to travel and explore is universal, which is why tourism must be open for everyone to enjoy.
So too must the many social and economic benefits that tourism brings be available to everybody.
World Tourism Day 2021 highlights the power of ‘Tourism for Inclusive Growth’.
Official Messages
Resources
Find everything you need to celebrate World Tourism Day, including social media images, graphics and logos
TRELLO UNWTO - WORLD TOURISM DAY 2021
Join World Tourism Day 2021!
? ? Submit the high-resolution photos and videos that best portray the power of tourism to generate growth for millions.
Join World Tourism Day 2021!World Tourism Day 2021 Events
Events by the global tourism community on the occasion of World Tourism Day 2021.
RFP/ICT/2021-02 “Contratación de asistencia técnica externa para el desarrollo e implantación de nuevos módulos del entorno financiero de la Organización Mundial del Turismo”
Type: Request of tender
Status: Awarded
Contractor: Siges Solutions S.L.U. (Lot A), Avanttic Consultoría Tecnológica S.L. (lot C and D)
Amount: Lot A: 136,261.12 EUR (plus VAT); Lot C: 72,418.50EUR (plus VAT); Lot D: 33,268.95 EUR (plus VAT)
RFP/ICT/2021-01 “Digitalización de los procesos de Recursos Humanos mediante la implantación de Oracle HCM Cloud en la Organización Mundial del Turismo”
Type: Request of tender
Status: Awarded
Date Contract: 2021-11-26
Contractor: ABAST SYSTEMS & SOLUTIONS, S.L
Amount: 109.400,00 (plus VAT)
RFP/PBST/2021-01 “Maquetación y diseño de publicaciones, revistas y folletos de la OMT”
Type: Request of tender
Status: Awarded
Date Contract: 2021-12-15
Contractor: Impacto Creativo de Comunicación, S.L.
- Carta de invitación
- Documento I - Datos de la licitación
- Documento II - Contrato y Condiciones Generales de Contratación
- Documento III - Términos de Referencia
- Documento IV - Anexos de presentación de la oferta técnica
- Documento V - Anexo de presentación de la oferta económica
- Documento VI - Brand Guidelines
- Documento VII - UNWTO Author Guidelines
- Documento VIII - Style Guidelines
- Preguntas y respuestas
Competitiveness
The Tourism Market Intelligence and Competitiveness Department works to provide knowledge and strategic guidance to support tourism destinations and the sector at large become more competitive and improve destination management through efficient policies and governance.
Market Intelligence
Market Intelligence
2018 marked the ninth consecutive year of sustained growth in international tourism. A total of 1.4 billion tourists travelled the world in 2018. Tourism generated US$1.7 trillion in worldwide exports in 2018.
Market IntelligencePolicy and Destination Management
Policy and Destination Management
UNWTO works to provide guidance and share good practices on policies and governance models aimed to effectively support the tourism sector at the different levels: national, regional and local.
Policy and Destination ManagementProduct Development
Product Development
As defined by UNWTO, a Tourism Product is "a combination of tangible and intangible elements, such as natural, cultural and man-made resources, attractions, facilities, services and activities around a specific center of interest which represents the core of the destination marketing mix and creates an overall visitor experience including emotional aspects for the potential customers. A tourism product is priced and sold through distribution channels and it has a life-cycle".
Product DevelopmentRFP/TECO/2021-03 “COVID-19 Tourism Recovery Technical Assistance in Dominican Republic”
Type: Request of tender
Status: Awarded
Date Contract: 2021-10-25
Contractor: Inmark Europa S.A + Atrevia Comunicación SLU
Amount: 176.692,00
RFP/TECO/2021-02 “Technical assistance to promote recovery of the tourism activity in the aftermath of the lockdown, regaining consumer confidence and building resilience in the tourism sector in the Republic of Maldives”
Type: Request of tender
Status: Awarded
Date Contract: 2021-10-13
Contractor: LLC Reformatics
Amount: 197.018,00
UN Tourism Data Dashboard
The UN Tourism Data Dashboard – provides statistics and insights on key indicators for inbound and outbound tourism at the global, regional and national levels. Data covers tourist arrivals, tourism share of exports and contribution to GDP, source markets, seasonality and accommodation (data on number of rooms, guest and nights)
Two special modules present data on the impact of COVID 19 on tourism as well as a Policy Tracker on Measures to Support Tourism
The UN Tourism/IATA Destination Tracker
UN Tourism Recovery Tracker
UN Tourism Data Dashboard
- International tourist arrivals and receipts and export revenues
- International tourism expenditure and departures
- Seasonality
- Tourism Flows
- Accommodation
- Tourism GDP and Employment
- Domestic Tourism
International Tourism and COVID-19
- The pandemic generated a loss of 2.6 billion international arrivals in 2020, 2021 and 2022 combined
- Export revenues from international tourism dropped 62% in 2020 and 59% in 2021, versus 2019 (real terms) and then rebounded in 2022, remaining 34% below pre-pandemic levels.
- The total loss in export revenues from tourism amounts to USD 2.6 trillion for that three-year period.
- International tourist arrivals reached 89% of pre-pandemic levels in 2023 and 97% in Q1 2024
COVID-19: Measures to Support Travel and Tourism
Nº RFP/TECO/2021-01 Technical assistance to develop and promote the tourism industry in Benin
Type: Request of tender
Status: Awarded
Date Contract: 2021-06-15
Contractor: LLC Reformatics
Amount: 874.850,00
- Invitation letter
- Document I - Tender information
- Document II Contract and General Terms of Conditions
- DOCUMENT III (a) Terms of Reference – Lot I
- DOCUMENT III (b) Terms of Reference – Lot II
- DOCUMENT III (c) Terms of Reference – Lot III
- Document IV - Annexes
- Document IV Annex 7 - Financial template
- Questions and answers
- Document IV - Annexes (word format)
- Document IV - Annex 7 (word format)